Marketing, communications, strategies / scientific ed. Bogna Pilarczyk.
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Description
- Title: Marketing, communications, strategies / scientific ed. Bogna Pilarczyk.
- Place and date of publication: Poznań : 2008.
- Publisher: Wydawnictwo Akademii Ekonomicznej,
- Physical description: 182 s. : il. ; 24 cm.
- Subject entries:
- Marketing.
- Komunikacja marketingowa.
- ISBN: 9788374173001
- Series: Zeszyty Naukowe / Akademia Ekonomiczna w Poznaniu. ;
- ISBN2: 9788374173001
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