The marketing casebook : cases and concepts / Sally Dibb and Lyndon Simkin.

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Description

  • Autor: Dibb, Sally.
  • Title: The marketing casebook : cases and concepts / Sally Dibb and Lyndon Simkin.
  • Place and date of publication: London : 2001.
  • Publisher: Thomson Learning,
  • Physical description: XVI, 337 s. : il. ; 25 cm.
  • Language: eng
  • Subject entries: Marketing
  • ISBN: 9781861526243
  • Edition: 2nd ed.
  • ISBN2: 9781861526243

Copies

  • Signature: VIII/135
  • Copy location: Czytelnia