The shopper marketing revolution: consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper / Toby Desforges, Mike Anthony.

Library catalog

Dokumenty piśmiennicze

Download bibliographic description

Autor: Desforges, Toby.
Title: The shopper marketing revolution: consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper / Toby Desforges, Mike Anthony.
Place and date of publication: Highland Park : cop. 2013.
Publisher: RTC Publishing,
Physical description: XVII, 321 s. : il. ; 25 cm.
Subject entries: Marketing.
ISBN: 9781939418272
ISBN2: 9781939418272

000 @ 00738nam 2200193 4500
001 @ wsl15000021
005 @ 20150222103423.0
008 @ 150210s2015 pl 000 0 pol d
020 a 9781939418272
040 a POZ WSL/KJ c POZ WSL/KJ d POZ WSL/KJ d POZ WSL/JK
100
```
1
```
```
 
```
a Desforges, Toby.
245
```
1
```
```
4
```
a The shopper marketing revolution: b consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper / c Toby Desforges, Mike Anthony.
260 a Highland Park : b RTC Publishing, c cop. 2013.
300 a XVII, 321 s. : b il. ; c 25 cm.
650 a Marketing.
700
```
1
```
```
 
```
a Anthony, Mike.
901 a 22347
920 a 978-1-939418-27-2

Title: The shopper marketing revolution: consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper /
Author: Desforges, Toby.
Signature: VIII/144
Date: cop. 2013.
Publisher: RTC Publishing,
Place of publication: Highland Park :
ISBN:
- 9781939418272
- 978-1-939418-27-2
Subject: Marketing.

To be able to borrow a book, you must have a reader card

false