Marketing 3.0 : Dobry produkt? Zadowolony klient? Spełniony człowiek! / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan ; przeł. Dorota Gasper.

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Autor: Kotler, Philip.
Title:
- Marketing 3.0 : Dobry produkt? Zadowolony klient? Spełniony człowiek! / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan ; przeł. Dorota Gasper.
- Tyt. oryg.: Marketing 3.0 : from products to customers to the human spirit
Place and date of publication: Warszawa : 2010.
Publisher: MT Biznes,
Physical description: 199 s. : il. ; 24 cm.
Language: pol eng
Subject entries: Marketing.
ISBN: 9788362195923
ISBN2: 9788362195923

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020 a 9788362195923
040 a POZ WSL/JK c POZ WSL/JK d POZ WSL/JK
041
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a pol h eng
100
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1
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a Kotler, Philip.
245
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a Marketing 3.0 : b Dobry produkt? Zadowolony klient? Spełniony człowiek! / c Philip Kotler, Hermawan Kartajaya, Iwan Setiawan ; przeł. Dorota Gasper.
246
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1
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i Tyt. oryg.: Marketing 3.0 : from products to customers to the human spirit
260 a Warszawa : b MT Biznes, c 2010.
300 a 199 s. : b il. ; c 24 cm.
504 a Indeks.
650 a Marketing.
700
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1
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a Kartajaya, Hermawan.
700
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1
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a Setiawan, Iwan.
700
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1
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a Gasper, Dorota. e Tł.
901 a 22419
920 a 978-83-62195-92-3

Title: Marketing 3.0 : Dobry produkt? Zadowolony klient? Spełniony człowiek! /
Author: Kotler, Philip.
Signature:
- 10983
- VIII/156
Date: 2010.
Publisher: MT Biznes,
Place of publication: Warszawa :
ISBN:
- 9788362195923
- 978-83-62195-92-3
Language: pol eng
Subject: Marketing.

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